Apple Touts $1.8 Billion in Holiday Sales at App Store

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Apple mentioned a dizzying $1.8 billion (roughly Rs. 13,160 crores) was spent on digital items and providers at its App Store between Christmas Eve and the top of December.

Word of the stellar vacation week on the unique gateway onto Apple units comes because the iPhone maker defends itself towards considerations that its management over the App Store is monopolistic.

"Now more than ever before, customers around the world have found inspiration and value in the breadth and quality of Apple's services, which have impacted their lives in big and small ways every day,” Apple senior vice president of internet software and services Eddy Cue said in a blog put up.

"We're extremely optimistic about the place we're headed, and we consider that the alternatives for builders and the artistic group are countless, as are the constructive and significant advantages to our prospects."

Videoconferencing app Zoom and the Disney+ app for the entertainment giant's streaming television service were listed among the most downloaded apps at the App Store last year, as the pandemic had people tending to work, play, and education from home.

App Store revenue during the holiday week was driven strongly by games, with hot titles including Among Us and Roblox, the Cupertino-based company said.

App Store sales set a new single-day record of over $540 million (roughly Rs. 3,950 crores) on New Year's Day, according to Apple.

"Apps have develop into extra important than ever," Apple said in the post.

"Developers discovered new methods to maintain individuals related, assist them be taught and earn a living from home, keep match and effectively, and supply much-needed leisure."

Developers have earned more than $200 billion (roughly Rs. 14,62,200 crores) at the App Store since it launched 12 years ago, according to Apple.

But Apple's policies have been coming under increasing scrutiny.

The news comes with Apple and the developer of the blockbuster game Fortnite, Epic Games, fighting in court over whether the California-based company's tight control of its App Store.


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